About the Episode:
Ben Griffin is the lead Copywriter at DigitalMarketer, which means he’s gotten to work alongside Ryan Deiss and Perry Belcher as they attempt to double the size of 10,000 businesses.
A former 1st grade teacher, Ben has worked in the Austin community over the last 8 years, implementing proven copy strategies for early-stage startups and Inc. 500 companies alike.
In this interview, we nerd out over all things copywriting and Ben shares what email and copy techniques are really working for DigitalMarketer right now.
Here’s taste of what we get into:
- Ben’s first big launch as a copywriter. He shares how much revenue the funnel generated and what he did to beat the sales goal by 150%
- Email funnel tips and tricks for driving more sales
- The launch strategy Ben uses in email funnels to help sell out Traffic & Conversion every single year
- What it’s like to work as a copywriter at DigitalMarketer and study under Ryan Deiss and Perry Belcher
- The biggest mistakes Ben sees new copywriters making
- And much, much more
Resources mentioned
What is Copywriting? by Ben Griffin
Open, Click, Buy by Jon Benson
Subscribe, Review, & Share:
If you enjoyed this episode of Kings of Conversion, I would love your support. Head over to the show on iTunes or in the Apple podcast app and give us a rating please! And as always you can catch every episode on the Apple podcast app, Stitcher or wherever you get your podcasts. Thanks for tuning in.